Works
Case Studies
Exploring design challenges and solutions that have impacted millions of users across banking and digital products.
Professional Experience
ANZ Bank
Experience Design Manager
Nov 2018 – Oct 2025
Led design initiatives across multiple business units, working closely with product, engineering, and risk teams to deliver secure and scalable digital experiences.
ANZ Bank
Experience Design Consultant
Jul 2015 – Oct 2018
Delivered design strategy and execution across multiple digital initiatives within insurance, superannuation and banking services.
Skip (Sensis Innovation)
Experience Design Consultant
Nov 2013 - Jul 2015
Owned end-to-end design strategy for Skip, a mobile pre-order and payment app for food and beverages.
Sensis
Senior Experience Design Consultant
Sep 2012 - Oct 2013
Rebuild the Yellow Pages mobile and desktop websites on a unified, responsive web platform in a rapid, agile environment.
Earlier Experience
Skills & Capabilities
Comprehensive skills built over the years spanning leadership, strategy, research and hands-on execution.
Design Leadership
Product Design Leadership
Experience Strategy & Service Design
Design Culture & Capability Building
Stakeholder Engagement & Alignment
Research & Strategy
Customer Research
User Testing & Validation
Behavioural Analysis
Empathy Mapping
Design Execution
Digital Product Design (Mobile & Web)
Prototyping & Wireframing
Design Systems & Frameworks
Voice & Conversation Design
Technical & Tools
Vibe Coding & Synthesis using AI
Agile Product Development
Jira & Confluence Proficiency
Accessibility & Inclusive Design
Tools & Technologies
Figma
Figma Make
Adobe XD
Adobe Analytics
Jira
Confluence
Optimal
Lookback
Let's connect
I'm always open to discussing new projects, creative ideas, or opportunities to be part of your vision. Feel free to reach out!
Availability
Currently open to new opportunities and collaborations in Product Design, UX Strategy, and Design Leadership roles.
Send a Message
Shibu Ram
Design leader delivering large-scale digital products across banking, telecom, and digital marketing. Works at the intersection of strategy and craft, partnering with product teams to turn discovery, research, design and Agile delivery into experiences used by millions.
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